Capabilities

Capabilities

We own network of field operators with national coverage, complete contact center and qualitative research facilities. We cover both qualitative and quantitative methodologies into a wide range of marketing and consumer research topics.

Qualitative Methodologies:

  1. Focus Groups
  2. In Depth Interviews
  3. Ethnographic Research
  4. Observations (participant & non participants)
  5. Projective Techniques
  6. Reflexive journals
  7. Social Media Monitoring

Quantitative Methodologies:

  1. Face to Face interviews
  2. Computer Assisted Telephonic Interviews/h5>
  3. Computer Assisted Web Interviews
  4. Central Location Test
  5. Online Research
  6. Exit interviews/ Exit POS interviews
  7. Mystery Visits
  8. Price monitoring
  9. Observations
  10. Social Media Monitoring

We own network of field operators with national coverage, complete contact center and qualitative research facilities. We cover both qualitative and quantitative methodologies into a wide range of marketing and consumer research topics.

Qualitative Methodologies:

  1. Focus Groups
  2. In Depth Interviews
  3. Ethnographic Research
  4. Observations (participant & non participants)
  5. Projective Techniques
  6. Reflexive journals
  7. Social Media Monitoring

Quantitative Methodologies:

  1. Face to Face interviews
  2. Computer Assisted Telephonic Interviews/h5>
  3. Computer Assisted Web Interviews
  4. Central Location Test
  5. Online Research
  6. Exit interviews/ Exit POS interviews
  7. Mystery Visits
  8. Price monitoring
  9. Observations
  10. Social Media Monitoring